a note from us
frof began with a simple belief: everyday care should feel lighter, softer, and more intentional. We’re building a sensory personal care brand for the future - one that values texture as much as function, and feeling as much as performance. From foam to what comes next, every product is designed to turn small daily routines into moments you look forward to, with thoughtful design and experiences that fit seamlessly into modern life.
sensory care, by frof
frof designs personal care around texture, lightness, and ease - how a product feels when you use it, not just what it claims to do. From cloud-like foam to controlled application, every detail is considered to make care feel intuitive, comfortable, and effortless, so it fits naturally into everyday routines.
our 1st innovation
Pandan Foam Mouthwash
the mission
To design future-ready rituals that are
expressive, sensory, and culturally confident.
the vision
To become Southeast Asia’s leading sensory care brand, expanding our foam platform from oral care into skin and body wellness.
our audience
We speak to the "Aesthetic-Driven Urbanist" -
Gen Z and Millennials who value identity, humor, and modern design in their avoid harsh formulas daily care.
research-backed ingredients
Our Pandan Foam Mouthwash is made from purposeful, high-performance ingredients at efficacious levels.
Enzyme system
lysozymes
Supports everyday clarity with a gentle, intelligent approach to freshness.
Pandanus amaryllifolius
leaf extract
A cooling botanical note inspired by Southeast Asia - familiar, calming, and refined.
Betaine
Known for its gentle, conditioning properties, helping keep the experience comfortable for daily use.
Xylitol
A sugar-free freshness support commonly used in modern oral care.
Microfoam
structure
A cloud-like foam that feels lighter, but works better.
